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The spectacular development was pushed by the recognition of Apple’s latest fashions. The iPhone 16 sequence emerged as the highest performer, capturing 62 per cent of the iPhone market share in H1 2025, adopted by the iPhone 15 sequence with 30 per cent share. The iPhone 16e and iPhone 14 sequence additionally contributed to the corporate’s gross sales, every holding round 4 per cent market share, the info confirmed.
Within the pill phase, the iPad 11 sequence led the best way with a 64 per cent share, whereas the iPad Air 2025 sequence adopted with a 25 per cent share. Older fashions just like the iPad Professional 2024, iPad Air 2024, and iPad 10 sequence held smaller shares available in the market, in keeping with the info.
In keeping with CMR estimates, Apple is anticipated to proceed its sturdy efficiency within the second half of 2025, with a possible market share of 33 per cent in iPads and 11 per cent in iPhones. In a press release, Prabhu Ram, VP-Trade Analysis Group (IRG), CMR, stated the corporate’s development in India is being powered by sturdy demand, higher affordability via financing schemes, a maturing ecosystem, and a deeper retail presence.
He additionally highlighted that localised manufacturing and the increasing digital life of Indian customers are additional fueling its development. “Apple’s development trajectory in India continues to profit from a confluence of things: improved affordability via financing schemes, a maturing ecosystem, localised manufacturing, and deeper retail presence,” Ram acknowledged.
He added that the Indian market continues to supply important room for enlargement, particularly within the premium system phase, the place the model stays firmly positioned to steer.
